Privacy Policy

PRIVACY NOTICE

Effective Date: July 17, 2023

This Privacy Notice explains how Party Wow and its affiliates in Alabama (together, “Party Wow,” “we,” “our,” or “us”) collect, use, and share information about you (“Customer,” “you,” or “your”) that you provide or that we obtain online when you visit our website https://partywow.com/ or its related subdomains (“Website”). This Privacy Notice does not apply to third parties who may license branding or other intellectual property owned by us.

For more information about how users with disabilities can access this Privacy Notice in an alternative format, please email us at compliance@partywow.com and we will communicate with you via telephone or other reasonably accommodating means.

Please read this notice carefully to understand our policies and practices regarding your personal information and how we will treat it. If you do not agree with our policies and practices, your choice is not to use our Website. BY USING OR ACCESSING OUR WEBSITE, YOU SIGNIFY YOUR AGREEMENT TO BE BOUND BY OUR PRIVACY NOTICE. IF YOU DO NOT AGREE TO THIS PRIVACY NOTICE YOU MAY NOT ACCESS OR OTHERWISE USE OUR WEBSITE. By accessing or using this Website, you agree to this Privacy Notice. This Privacy Notice may change from time to time. Your continued use of this Website after we make changes is deemed to be acceptance of those changes, so please check this Privacy Notice periodically for updates.

This online Privacy Notice discloses Party Wow’s information practices for our Website, including what type of Personal Information is requested in order to make a purchase, how the information is used, and with whom the information is shared.

What this Privacy Notice Covers

When you visit our Website, we may collect “Personal Information” from you. Personal Information is information that can be used to distinguish or trace an individual’s identity, either alone or when combined with other information that is linked or linkable to a specific individual. Examples of Personal Information include things like names, addresses, dates of birth, telephone numbers, precise location information, and other information that directly or indirectly identifies an individual.

Information that has been anonymized or that otherwise cannot reasonably be related back to a specific person, as well as data that is public information, is not considered Personal Information. This includes things like aggregate browsing statistics on our Website product IDs, imprecise individual location, sale dates, and more.

This Privacy Notice does not apply to information collected by any third party including through any application or content (including advertising) that may be linked to or be accessible from or through the Website.

CHILDREN UNDER THE AGE OF 13

This Website is not marketed to, and we do not knowingly collect or maintain Personal Information of, children under the age of 13. Our Website is not intended for children under 13 years of age. We do not use Personal Information collected from children for marketing or promotional purposes, and we do not disclose such information to any third party for any purpose whatsoever. No one under age 13 may provide any personal information to or on the Website.

If you are under 13, do not use or provide any information on this Website, make any purchases through the Website, or provide any information about yourself to us, including your name, address, telephone number, email address, or any screen name or user name you may use. If we learn we have collected or received Personal Information from a child under 13 without verification of parental consent, we will delete that information.

If you believe we might have any information from or about a child under 13, please contact us at compliance@partywow.com and we will use all reasonable efforts to delete that information.

Personal Information We Collect from You

The following are the categories and types of Personal Information that we may collect from or about you, depending on how you interact with our Website:

  • Personal identifiers, such as name, email address, postal address, online identifier, username or social media handle, or other similar identifiers.
  • Device and online identifiers and related information, including device identifier, IP address, cookies, phone number, or similar unique identifiers.
  • Internet or other electronic network activity information, including, browsing history, search history, and information regarding your interactions with our Website or advertisements.
  • Financial information, such as credit card numbers strictly for the purpose of processing payments.
  • Commercial information, including products or services purchased, rented, returned, considered, or other purchasing or consuming histories or tendencies.
  • User content, including your communications with us and any other content you provide, such as social media profiles, photographs, images, videos, comments, product reviews, testimonials, and other content.
  • Geolocation information, including through your IP address or if provided by your device to the Website.

HOW WE COLLECT YOUR PERSONAL INFORMATION

We collect Personal Information about you from various sources by different methods, including:

Personal Information You Provide

You may need to provide us with Personal Information to engage with certain functions on our Website. The following are the categories and types of Personal Information that we may collect from or about you:

  • Purchase information. If you make an online purchase, you may need to provide certain personal identifiers, such as your name, physical address, and email address, as well as financial information, including payment card number.
  • Social Media engagement. You may choose to share your own personal identifiers, such as your name and any other Personal Information you choose to include in your post, through our ratings and review pages, and social media pages.
  • Party Wow rewards/loyalty program. When you sign up for Party Wow news, offers, and discounts, we will collect certain Personal Information that you provide, such as your name and email address.

Personal Information We Collect Automatically

We collect Personal Information automatically as you navigate our Website. The technologies deployed through our Website collect your device information, browsing actions, and patterns as follows:

  • Usage Information. Information about your interaction with our Website, such as the pages you access on our Website, the frequency of access, what you click on, referring URL, traffic data, and when you accessed the Website.
  • Location Information. Information about your location, which may be determined through your device’s IP address, and may include precise geolocation information.
  • Device Information. Information about the device you are using, such as hardware model, Media Access Control (MAC) address, operating system, web browser type, and your Website preferences.
  • Clickstream data. We may record what you have clicked while on our Website. This data can tell us the type of computer or device and browsing software you use and the address of the website from which you linked to our Website. We may collect and use clickstream data as a form of aggregate information to anonymously determine how much time visitors spend on each page of our Website, and how customers navigate to and on the Website.
  • Social Media Platforms and Networks. Our Website may include social media features, such as Instagram and Facebook widgets. These widgets may use cookies or other tracking technologies to collect information about your internet activity, such as your IP address and which page you are visiting on our Website. Such social media features and widgets are hosted by third parties and your interactions with those features are governed by the privacy policies of the companies that provide them. We may also collect information about you from social media platforms and networks if You post content publicly or to our social media account (e.g. by using a hashtag) or if You post content to third-party social media hosts such as Facebook, Twitter, Pinterest, and Instagram.

Use of Cookies and Other Technologies

“Cookies” are small files of data that may be placed on your device by our Website via your browser. There are different kinds of cookies.

“Single-session cookies” are necessary for the website to function and record information like your Internet Protocol (IP) address, browser information, Operating System (OS), screen size and resolution, and language preferences. This lets our website server know how to display the information on your screen and format it to fit different display types, from desktop monitors to your smartphone.

“Persistent” or “multi-session” cookies remain on your device and record data over multiple browsing sessions. Such data may include, for example, the address of the websites you visited before and after you visited our Website, what pages in the Website you visit and what links you clicked on, the region where your device is located, and geographic information based on Your IP data.

We may store some information on your device or device hard drive as a cookie or a similar type of persistent identifier (such as clear gifs, web beacons, tags, pixels, Mobile advertising ID (MAID), and similar technologies that work on mobile devices) to collect data related to usage of the Website.

HOW WE USE YOUR PERSONAL INFORMATION

We collect, use, and process your Personal Information for various purposes, including:

Products and Services Fulfillment

Depending on how you use our Website, we may use your Personal Information to:

  • Present our Website and its contents to you;
  • Provide products and services, such as to fulfill your orders and/or complete the transactions you request;
  • Process your payments;
  • Provide you receipts and order updates;
  • Send notifications to you related to your purchases; and
  • Provide you with information, products, or services that you request from us.

Communicating With You

We use your Personal Information to communicate with you, such as to respond to and/or follow-up on your requests, inquiries, issues or feedback, and to provide customer service.

Marketing and Promotional Purposes

We use Personal Information for marketing and promotional purposes, including to:

  • Send marketing, advertising, and promotional communications by email, text message or postal mail (such as promotions, new product launches, and event invitations); and
  • Facilitate online behavioral advertising or interest based advertising. This allows us to show you advertisements for products or services tailored to your interests on social media and other websites.

Analytics and Personalization

We use Personal Information to conduct research and analytics, including to:

  • Estimate our audience size and usage patterns; for example, how many people have visited our webpage or opened promotional emails;
  • Improve our services and product offerings;
  • Understand how you interact with our Website , advertisements, and communications with you to determine which of our products or services are the most popular, and to improve our Website and marketing campaigns;
  • Customize the marketing and advertising that we show you to your individual interests; and
  • Recognize when you return to our Website

Security and Fraud Prevention

We use Personal Information to detect, investigate, prevent, or take action to mitigate possible malicious, deceptive, fraudulent, or illegal activity, including fraudulent transactions, attempts to manipulate or violate our policies, procedures, and terms and conditions, security incidents, and harm to the rights, property, or safety of us and our users, customers, employees, or others; and to maintain the security of our In-Store locations.

Core Business Functions

We use Personal Information to support core business functions, such as to:

  • Provide, maintain and improve the functionality of our Website, including identifying and resolving any issues;
  • Monitor user experience; and
  • Engage in quality assurance.

HOW WE DISCLOSE YOUR INFORMATION

Besides using your Personal Information ourselves, and in addition to any specific uses mentioned elsewhere in this Privacy Notice, we may disclose your Personal Information to other companies, affiliates, and third parties in the following instances:

  • Contractors, Vendors, and Service Providers. We may share the Personal Information we collect with entities that provide support services to us, such as analytics providers, email providers, shipping service providers, payment processors, web hosting providers, database hosting providers, website developers, internet service providers, and e-commerce providers that assist us in taking orders, managing orders, fulfilling orders, and resolving customer issues. We also share the Personal Information we collect with entities that provide us with support to market our products and services, including interest and behavior based advertising. These entities include but are not limited to:
    • Ironistic. Our website is built and managed by Ironistic. For more information about how Ironistic processes your data please visit https://www.ironistic.com/privacy-policy/.
    • MailChimp, by Intuit. When you provide your email address to us we provide it to MailChimp to facilitate our marketing mailings. For more information about how MailChimp processes your data please visit https://www.intuit.com/privacy/statement/.
    •  WooCommerce, by Automattic. We utilize WooCommerce to manage our eCommerce services including online ordering. For more information about how WooCommerce processes your data please visit https://automattic.com/privacy/.
    • Simpli.fi. We partner with Simpli.fi to serve you with relevant, contextual advertising based on your interests or your location. For more information about how Simpli.fi processes your data, please visit https://simpli.fi/services-privacy-policy .
  • Corporate Reorganization. In the event that we enter into, or intend to enter into, a transaction that alters the structure of our business, such as a reorganization, restructuring, merger, acquisition, sale, joint venture, assignment, consolidation, transfer, change of control, or other disposition of all or any portion of our business, assets or stock, we would share Personal Information with third parties, including the buyer or target (and their agents and advisors). We would also share Personal Information with third parties if we undergo bankruptcy, dissolution, or liquidation, in the course of such proceedings.
  • To Prevent Harm. We may disclose Personal Information if we believe it is necessary to detect, investigate, prevent, or take action against illegal activities, fraud, or situations involving potential threats to the rights, property, or safety of any person.
  • Legal Purposes. We may disclose Personal Information and other information as we believe necessary or appropriate: (a) under applicable law and regulation, including laws and regulations outside your country of residence; (b) to comply with legal process; (c) to respond to requests from public and government authorities including public and government authorities outside your country of residence; (d) to enforce our Terms of Use; (e) to protect our operations or those of any of our affiliates; (f) to protect our rights, privacy, safety or property, and/or that of our affiliates, you, or others; and (g) to allow us to pursue available remedies or limit the damages that we may sustain.
  • With Your Consent. Apart from the reasons identified above, we may request your permission to share your personal information for a specific purpose.
  • Aggregated or Non-personal information. We may share aggregated or non-personal information with unaffiliated third parties, such as business partners, manufacturers, distributors, and retailers. We may share this non-personal information for a variety of purposes, including to improve and enhance your experience using the Website, Mobile Application or other Properties, and for our market research activities.

YOUR CHOICES

You may exercise the options described in this section regarding Your choices with respect to your Personal Information and communications from us.

  • Email

If you do not wish to receive promotional or marketing emails from us, you can unsubscribe by using the unsubscribe link included in each email.

  • Cookies, Tracking, and Interest-Based Advertising

If you would like to stop or restrict the placement of cookies or delete any cookies that may already be on your device, please refer to and adjust your web browser preferences. you can set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent.

By deleting our cookies or disabling future cookies, you may not be able to access certain areas or features of our Website or some of its functionality may be affected.

For clarity, cookie-based opt-outs must be performed on each device and browser that you wish to have opted out. For example, if you have opted out on your computer browser, that opt-out will not be effective on your mobile device. Additionally, if you opt out on one of your devices, that opt out may not be effective on all of your devices. You must separately opt out on each device.

We do not control third parties’ collection or use of your Personal Information to serve interest-based advertising. However, these third parties may provide you with ways to choose not to have your information collected or used in this way. You can opt out of receiving targeted ads from members of the Network Advertising Initiative (“NAI”) on the NAI’s website.

Please note that cookie-based opt-outs are not effective on some mobile services. Users may opt out of certain advertisements on mobile applications or reset advertising identifiers via their device settings. To learn how to limit ad tracking or to reset the advertising identifier on Your iOS or Android device, click on the following links:

iOS – https://support.apple.com/en-us/HT202074

Android – https://support.google.com/ads/answer/2662922?hl=en

DATA SECURITY

We take reasonable care to protect your Personal Information from loss, misuse, and unauthorized access, disclosure, alteration, or destruction when the Personal Information is transmitted to us, or when we store or process it. Although we take reasonable care, please be aware that no internet transmission is ever perfectly secure or without the chance of error.

You transmit your personal information online at your own risk, subject to applicable law and regulation.

CONTACT US

To ask questions or comment about this Privacy Notice or our privacy practices, contact us at:

compliance@partywow.com